In today’s business landscape, delivering exceptional customer experiences has become a key differentiator for companies looking to stand out in a crowded market. Companies that prioritize their customers and create a culture of service excellence are more likely to foster long-term relationships and drive business growth. This masterclass is designed to help business leaders understand how to put customers at the center of their growth strategy. During the session, attendees will gain insights into best practices for delivering exceptional customer experiences that drive business success, including building a customer-centric organization, empowering employees to provide outstanding service, and leveraging novel technologies to measure and improve service delivery.
The masterclass will begin by defining what it means to be customer-centric, why it is important for business success, and what are the key challenges to get there and how to overcome them. We will focus on the importance of empowering employees to deliver outstanding service and discuss the criticality of leadership in creating a culture of customer service excellence. Finally, we will explore the role of novel technologies in measuring and improving service delivery and discuss the latest tools and technologies for enhancing the customer experience, including AI and automation. During the masterclass, we will see several examples of best practices from leading organizations.
Event Details
- Day: Tuesday, May 16, 2023
- Venue: HEC Paris in Qatar
- Time: 5:30 PM to 7:30 PM
Agenda
- 5:30 - 6:30 pm Masterclass
- 6:30 - 6:40 pm Q&A
- 6:40 - 7:30 pm Networking
Upon registration, attendees will receive an email containing details of the event.
Contact Us
Please feel free to contact us for any further information:
Email: qatar-events@hec.fr | Phone: +974 4141 3200 | Web: qatar.exed.hec.edu
Follow us on Facebook | Instagram | LinkedIn
![Yahoo! Calendar](http://calendar.yahoo.com/?v=60&view=d&type=20&title=HEC Paris, Doha Brings AI Leadership Intelligence to Web Summit Qatar&st=20260203&dur=&desc=<p><img alt="Web-Summit-00" data-entity-type="file" data-entity-uuid="7bf3d39f-9030-4ecc-9207-ab9047e8715c" src="/sites/default/files/inline-images/Web-summit-01.jpeg" /><br />
Doha, Qatar – 27 January 2026: As more than 30,000 founders, investors, developers, and innovators gather at the Doha Exhibition & Convention Center for Web Summit Qatar 2026, HEC Paris, Doha will contribute to the global dialogue on technology and organizational decision-making through a masterclass addressing one of the most critical leadership challenges of today’s digital economy.</p>
<p>Titled Leading in the Age of AI: Building Digital Intelligence, the masterclass will take place on 3 February 2026 and will be led by Professor Seungah Sarah Lee, Assistant Professor of Entrepreneurship and Organizations at HEC Paris, Doha. While Web Summit highlights cutting-edge developments in technology and innovation, HEC Paris, Doha’s contribution places the spotlight on the human dimension of AI - how leaders think, decide, and shape organizations in an AI-driven world.</p>
<p>Professor Lee’s research focuses on entrepreneurship, organizational design, and innovation, with particular attention to how global models can be adapted to local and regional contexts. The session challenges a common misconception: that AI adoption alone is sufficient to deliver competitive advantage.</p>
<p>Instead, the masterclass emphasizes that sustainable value creation depends on leadership capabilities - how leaders set priorities, manage risk, shape culture, and enable teams to experiment and execute responsibly. Participants will gain a practical framework for building digital intelligence, defined as the combination of strategic clarity, human judgment, and organizational routines that allow AI to be deployed confidently, ethically, and at scale.</p>
<p>Joshua Kobb, Chief Growth and Impact Officer at HEC Paris, Doha, said:<br />
“Artificial intelligence is no longer a future concept; it is a present reality. Yet technology without leadership is simply acceleration without direction. At HEC Paris, Doha, we believe that the true driver of impact in the age of AI is the leader who applies technology with purpose, responsibility, and judgment. Our participation at Web Summit Qatar reflects our commitment to developing leaders who can navigate complexity while creating sustainable value for the region.”</p>
<p>The HEC Paris, Doha presence at Web Summit Qatar reflects its long-standing commitment to innovation and entrepreneurship across the GCC. Through its degree programs and executive education portfolio, the business school integrates applied learning through capstone projects in which participants work on real-world challenges at the intersection of strategy, technology, and growth. Several ventures emerging from these capstone projects have successfully scaled across the GCC, contributing to the region’s growing innovation ecosystem.</p>
<p>Attendees can join Professor Seungah Sarah Lee’s masterclass on 3 February 2026 from 12:30 to 13:15 at DECC, 3rd floor, and connect with HEC Paris, Doha representatives throughout the summit to learn more about the institution’s executive education offerings.<br />
For more information about the session, please visit:</p>
<p class="MsoNormal" style="text-align:justify;line-height:115%"><span lang="EN-GB"><a href="https://qatar.websummit.com/sessions/qat26/81d6fb65-3c06-4907-a5a2-f1104da85a64/leading-in-the-age-of-ai-building-digital-intelligence-hosted-by-hec-paris-doha/"><span lang="EN-US" style="font-family:"DIN Medium",serif;mso-ansi-language:EN-US">https://qatar.websummit.com/sessions/qat26/81d6fb65-3c06-4907-a5a2-f1104da85a64/leading-in-the-age-of-ai-building-digital-intelligence-hosted-by-hec-paris-doha/</span></a></span><br />
<br />
<br />
<strong>Contact Us</strong><br />
Please feel free to contact us for any further information:<br />
Email: <a href="mailto:qatar-events@hec.fr">qatar-events@hec.fr</a> | Phone: +974 4141 3200 | Web: <a href="https://www.qatar.exed.hec.edu/">qatar.exed.hec.edu</a><br />
Follow us on <a href="https://www.facebook.com/HECParisDoha/">Facebook</a> | <a href="https://www.instagram.com/hecparisdoha/">Instagram</a> | <a href="https://www.linkedin.com/showcase/hecparisdoha">LinkedIn</a><span style="font-family:"DIN Medium",serif;mso-ansi-language:EN-US"><o:p></o:p></span></p>
&in_loc=DECC 1st Floor, Room no 3){kind=link}
![iCal Calendar](data:text/calendar;charset=utf8,BEGIN:VCALENDAR%0AVERSION:2.0%0ABEGIN:VEVENT%0AURL:http://carlsednaoui.github.io/add-to-calendar-buttons/example.html%0ADTSTART:20260203%0ADTEND:20260204%0ASUMMARY:HEC Paris, Doha Brings AI Leadership Intelligence to Web Summit Qatar%0ADESCRIPTION:<p><img alt="Web-Summit-00" data-entity-type="file" data-entity-uuid="7bf3d39f-9030-4ecc-9207-ab9047e8715c" src="/sites/default/files/inline-images/Web-summit-01.jpeg" /><br />
Doha, Qatar – 27 January 2026: As more than 30,000 founders, investors, developers, and innovators gather at the Doha Exhibition & Convention Center for Web Summit Qatar 2026, HEC Paris, Doha will contribute to the global dialogue on technology and organizational decision-making through a masterclass addressing one of the most critical leadership challenges of today’s digital economy.</p>
<p>Titled Leading in the Age of AI: Building Digital Intelligence, the masterclass will take place on 3 February 2026 and will be led by Professor Seungah Sarah Lee, Assistant Professor of Entrepreneurship and Organizations at HEC Paris, Doha. While Web Summit highlights cutting-edge developments in technology and innovation, HEC Paris, Doha’s contribution places the spotlight on the human dimension of AI - how leaders think, decide, and shape organizations in an AI-driven world.</p>
<p>Professor Lee’s research focuses on entrepreneurship, organizational design, and innovation, with particular attention to how global models can be adapted to local and regional contexts. The session challenges a common misconception: that AI adoption alone is sufficient to deliver competitive advantage.</p>
<p>Instead, the masterclass emphasizes that sustainable value creation depends on leadership capabilities - how leaders set priorities, manage risk, shape culture, and enable teams to experiment and execute responsibly. Participants will gain a practical framework for building digital intelligence, defined as the combination of strategic clarity, human judgment, and organizational routines that allow AI to be deployed confidently, ethically, and at scale.</p>
<p>Joshua Kobb, Chief Growth and Impact Officer at HEC Paris, Doha, said:<br />
“Artificial intelligence is no longer a future concept; it is a present reality. Yet technology without leadership is simply acceleration without direction. At HEC Paris, Doha, we believe that the true driver of impact in the age of AI is the leader who applies technology with purpose, responsibility, and judgment. Our participation at Web Summit Qatar reflects our commitment to developing leaders who can navigate complexity while creating sustainable value for the region.”</p>
<p>The HEC Paris, Doha presence at Web Summit Qatar reflects its long-standing commitment to innovation and entrepreneurship across the GCC. Through its degree programs and executive education portfolio, the business school integrates applied learning through capstone projects in which participants work on real-world challenges at the intersection of strategy, technology, and growth. Several ventures emerging from these capstone projects have successfully scaled across the GCC, contributing to the region’s growing innovation ecosystem.</p>
<p>Attendees can join Professor Seungah Sarah Lee’s masterclass on 3 February 2026 from 12:30 to 13:15 at DECC, 3rd floor, and connect with HEC Paris, Doha representatives throughout the summit to learn more about the institution’s executive education offerings.<br />
For more information about the session, please visit:</p>
<p class="MsoNormal" style="text-align:justify;line-height:115%"><span lang="EN-GB"><a href="https://qatar.websummit.com/sessions/qat26/81d6fb65-3c06-4907-a5a2-f1104da85a64/leading-in-the-age-of-ai-building-digital-intelligence-hosted-by-hec-paris-doha/"><span lang="EN-US" style="font-family:"DIN Medium",serif;mso-ansi-language:EN-US">https://qatar.websummit.com/sessions/qat26/81d6fb65-3c06-4907-a5a2-f1104da85a64/leading-in-the-age-of-ai-building-digital-intelligence-hosted-by-hec-paris-doha/</span></a></span><br />
<br />
<br />
<strong>Contact Us</strong><br />
Please feel free to contact us for any further information:<br />
Email: <a href="mailto:qatar-events@hec.fr">qatar-events@hec.fr</a> | Phone: +974 4141 3200 | Web: <a href="https://www.qatar.exed.hec.edu/">qatar.exed.hec.edu</a><br />
Follow us on <a href="https://www.facebook.com/HECParisDoha/">Facebook</a> | <a href="https://www.instagram.com/hecparisdoha/">Instagram</a> | <a href="https://www.linkedin.com/showcase/hecparisdoha">LinkedIn</a><span style="font-family:"DIN Medium",serif;mso-ansi-language:EN-US"><o:p></o:p></span></p>
%0ALOCATION:DECC 1st Floor, Room no 3%0AEND:VEVENT%0AEND:VCALENDAR){kind=link}
![Apple Calendar](https://addtocalendar.com/atc/ical?utz=330&uln=en-US&vjs=1.5&e[0][date_start]=20260203&e[0][date_end]=20260204&e[0][title]=HEC Paris, Doha Brings AI Leadership Intelligence to Web Summit Qatar&e[0][description]=<p><img alt="Web-Summit-00" data-entity-type="file" data-entity-uuid="7bf3d39f-9030-4ecc-9207-ab9047e8715c" src="/sites/default/files/inline-images/Web-summit-01.jpeg" /><br />
Doha, Qatar – 27 January 2026: As more than 30,000 founders, investors, developers, and innovators gather at the Doha Exhibition & Convention Center for Web Summit Qatar 2026, HEC Paris, Doha will contribute to the global dialogue on technology and organizational decision-making through a masterclass addressing one of the most critical leadership challenges of today’s digital economy.</p>
<p>Titled Leading in the Age of AI: Building Digital Intelligence, the masterclass will take place on 3 February 2026 and will be led by Professor Seungah Sarah Lee, Assistant Professor of Entrepreneurship and Organizations at HEC Paris, Doha. While Web Summit highlights cutting-edge developments in technology and innovation, HEC Paris, Doha’s contribution places the spotlight on the human dimension of AI - how leaders think, decide, and shape organizations in an AI-driven world.</p>
<p>Professor Lee’s research focuses on entrepreneurship, organizational design, and innovation, with particular attention to how global models can be adapted to local and regional contexts. The session challenges a common misconception: that AI adoption alone is sufficient to deliver competitive advantage.</p>
<p>Instead, the masterclass emphasizes that sustainable value creation depends on leadership capabilities - how leaders set priorities, manage risk, shape culture, and enable teams to experiment and execute responsibly. Participants will gain a practical framework for building digital intelligence, defined as the combination of strategic clarity, human judgment, and organizational routines that allow AI to be deployed confidently, ethically, and at scale.</p>
<p>Joshua Kobb, Chief Growth and Impact Officer at HEC Paris, Doha, said:<br />
“Artificial intelligence is no longer a future concept; it is a present reality. Yet technology without leadership is simply acceleration without direction. At HEC Paris, Doha, we believe that the true driver of impact in the age of AI is the leader who applies technology with purpose, responsibility, and judgment. Our participation at Web Summit Qatar reflects our commitment to developing leaders who can navigate complexity while creating sustainable value for the region.”</p>
<p>The HEC Paris, Doha presence at Web Summit Qatar reflects its long-standing commitment to innovation and entrepreneurship across the GCC. Through its degree programs and executive education portfolio, the business school integrates applied learning through capstone projects in which participants work on real-world challenges at the intersection of strategy, technology, and growth. Several ventures emerging from these capstone projects have successfully scaled across the GCC, contributing to the region’s growing innovation ecosystem.</p>
<p>Attendees can join Professor Seungah Sarah Lee’s masterclass on 3 February 2026 from 12:30 to 13:15 at DECC, 3rd floor, and connect with HEC Paris, Doha representatives throughout the summit to learn more about the institution’s executive education offerings.<br />
For more information about the session, please visit:</p>
<p class="MsoNormal" style="text-align:justify;line-height:115%"><span lang="EN-GB"><a href="https://qatar.websummit.com/sessions/qat26/81d6fb65-3c06-4907-a5a2-f1104da85a64/leading-in-the-age-of-ai-building-digital-intelligence-hosted-by-hec-paris-doha/"><span lang="EN-US" style="font-family:"DIN Medium",serif;mso-ansi-language:EN-US">https://qatar.websummit.com/sessions/qat26/81d6fb65-3c06-4907-a5a2-f1104da85a64/leading-in-the-age-of-ai-building-digital-intelligence-hosted-by-hec-paris-doha/</span></a></span><br />
<br />
<br />
<strong>Contact Us</strong><br />
Please feel free to contact us for any further information:<br />
Email: <a href="mailto:qatar-events@hec.fr">qatar-events@hec.fr</a> | Phone: +974 4141 3200 | Web: <a href="https://www.qatar.exed.hec.edu/">qatar.exed.hec.edu</a><br />
Follow us on <a href="https://www.facebook.com/HECParisDoha/">Facebook</a> | <a href="https://www.instagram.com/hecparisdoha/">Instagram</a> | <a href="https://www.linkedin.com/showcase/hecparisdoha">LinkedIn</a><span style="font-family:"DIN Medium",serif;mso-ansi-language:EN-US"><o:p></o:p></span></p>
){kind=link}
![Yahoo! Calendar](http://calendar.yahoo.com/?v=60&view=d&type=20&title=Info Session "Transform your career with the HEC Paris Executive MBA.”&st=20260128&dur=&desc=<p><img alt="Info-session-1" data-entity-type="file" data-entity-uuid="45931b03-5650-4a4d-b8cc-c2c741b39485" src="/sites/default/files/inline-images/280126%20Info%20Session.png" /></p>
<p>In an increasingly complex and fast-evolving world, today’s professionals are called to lead with agility, purpose, and vision. Whether you're looking to accelerate your career or pivot into a new industry, strengthening your leadership capabilities is key to navigating what lies ahead.</p>
<p>Join us for an engaging online session to explore the Executive MBA designed for ambitious professionals ready to assume greater leadership responsibilities in their executive journey.</p>
<p>Throughout the session, you will gain insight into the program’s structure and global relevance, experience a live classroom session led by one of our world-class professors, and hear directly from two alumni as they share how HEC Paris, Doha transformed their careers and perspectives.</p>
<p>Register now to explore how the Executive MBA can accelerate your professional growth and expand your leadership potential.<br />
<br />
<strong>DETAILS</strong><br />
Event: Info Session<br />
Format: Online<br />
Date: 28.01.2026 (Wednesday)<br />
Time: 17:30 – 18:30 (Riyadh time)<br />
<br />
<strong>AGENDA</strong></p>
<table border="1" cellpadding="1" cellspacing="1" style="width: 500px;">
<tbody>
<tr>
<td>Time</td>
<td>Activity</td>
</tr>
<tr>
<td>17:00 – 17:30</td>
<td>All speakers connected for a test</td>
</tr>
<tr>
<td>17:30 – 17:45</td>
<td>Program overview by Yousra</td>
</tr>
<tr>
<td>17:45 – 18:05</td>
<td>Activity by Professor Wolfgang</td>
</tr>
<tr>
<td>18:05 – 18:15</td>
<td>Insights Alumni</td>
</tr>
<tr>
<td>18:15 – 18:25</td>
<td>Insights Alumni</td>
</tr>
<tr>
<td>18:25 – 18:30</td>
<td>Q&A</td>
</tr>
</tbody>
</table>
<p><br />
<strong>PROFESSOR DETAILS</strong><br />
</p>
<table border="1" cellpadding="1" cellspacing="1" style="width: 988.778px;">
<tbody>
<tr>
<td><img alt="wolfgang-01" data-entity-type="file" data-entity-uuid="ba8f8fd4-0f8a-4950-9f38-9bde52d288f3" height="380" src="/sites/default/files/inline-images/Wolfgang-blue.jpg" width="380" /></td>
<td style="width: 594px;"><strong>Dr. Wolfgang Amann<br />
Professor of Strategy and Leadership at HEC Paris</strong><br />
<br />
He has been directing degree, custom, open, and certificate programs for HEC Paris since 2014 and for 25 years overall. He earned four doctorates in international strategy, psychology. educational leadership, and philosophy exploring what wisdom means in today's complex world. He is a graduate of key faculty development programs at Harvard, IESE, EFMD and IMD.<br />
Next to designing and delivering executive education seminars worldwide, he advises senior leaders and holds several board assignments. He held several director positions in academia and industry. He published 50+ books for executives and compiled more than 100 case studies for his executive education seminars.<br />
He is certified to administer a number of psychometric tests for strategic leaders. He received a number of research, teaching, book as well as case writing, and academic impact awards along with honorary professorships. Most notably, he won five best course awards at university level and received repeatedly the prestigious CEMS teaching award for best course in top business schools worldwide. Next to his academic initiatives, he founded several ventures. In his free time, he participates in long distance running and Ironman races.</td>
</tr>
</tbody>
</table>
<p><br />
<br />
<strong>Contact Us</strong><br />
Please feel free to contact us for any further information:<br />
Email: <a href="mailto:qatar-events@hec.fr">qatar-events@hec.fr</a> | Phone: +974 4141 3200 | Web: <a href="https://www.qatar.exed.hec.edu/">qatar.exed.hec.edu</a><br />
Follow us on <a href="https://www.facebook.com/HECParisDoha/">Facebook</a> | <a href="https://www.instagram.com/hecparisdoha/">Instagram</a> | <a href="https://www.linkedin.com/showcase/hecparisdoha">LinkedIn</a></p>
&in_loc=Online){kind=link}
![iCal Calendar](data:text/calendar;charset=utf8,BEGIN:VCALENDAR%0AVERSION:2.0%0ABEGIN:VEVENT%0AURL:http://carlsednaoui.github.io/add-to-calendar-buttons/example.html%0ADTSTART:20260128%0ADTEND:20260129%0ASUMMARY:Info Session "Transform your career with the HEC Paris Executive MBA.”%0ADESCRIPTION:<p><img alt="Info-session-1" data-entity-type="file" data-entity-uuid="45931b03-5650-4a4d-b8cc-c2c741b39485" src="/sites/default/files/inline-images/280126%20Info%20Session.png" /></p>
<p>In an increasingly complex and fast-evolving world, today’s professionals are called to lead with agility, purpose, and vision. Whether you're looking to accelerate your career or pivot into a new industry, strengthening your leadership capabilities is key to navigating what lies ahead.</p>
<p>Join us for an engaging online session to explore the Executive MBA designed for ambitious professionals ready to assume greater leadership responsibilities in their executive journey.</p>
<p>Throughout the session, you will gain insight into the program’s structure and global relevance, experience a live classroom session led by one of our world-class professors, and hear directly from two alumni as they share how HEC Paris, Doha transformed their careers and perspectives.</p>
<p>Register now to explore how the Executive MBA can accelerate your professional growth and expand your leadership potential.<br />
<br />
<strong>DETAILS</strong><br />
Event: Info Session<br />
Format: Online<br />
Date: 28.01.2026 (Wednesday)<br />
Time: 17:30 – 18:30 (Riyadh time)<br />
<br />
<strong>AGENDA</strong></p>
<table border="1" cellpadding="1" cellspacing="1" style="width: 500px;">
<tbody>
<tr>
<td>Time</td>
<td>Activity</td>
</tr>
<tr>
<td>17:00 – 17:30</td>
<td>All speakers connected for a test</td>
</tr>
<tr>
<td>17:30 – 17:45</td>
<td>Program overview by Yousra</td>
</tr>
<tr>
<td>17:45 – 18:05</td>
<td>Activity by Professor Wolfgang</td>
</tr>
<tr>
<td>18:05 – 18:15</td>
<td>Insights Alumni</td>
</tr>
<tr>
<td>18:15 – 18:25</td>
<td>Insights Alumni</td>
</tr>
<tr>
<td>18:25 – 18:30</td>
<td>Q&A</td>
</tr>
</tbody>
</table>
<p><br />
<strong>PROFESSOR DETAILS</strong><br />
</p>
<table border="1" cellpadding="1" cellspacing="1" style="width: 988.778px;">
<tbody>
<tr>
<td><img alt="wolfgang-01" data-entity-type="file" data-entity-uuid="ba8f8fd4-0f8a-4950-9f38-9bde52d288f3" height="380" src="/sites/default/files/inline-images/Wolfgang-blue.jpg" width="380" /></td>
<td style="width: 594px;"><strong>Dr. Wolfgang Amann<br />
Professor of Strategy and Leadership at HEC Paris</strong><br />
<br />
He has been directing degree, custom, open, and certificate programs for HEC Paris since 2014 and for 25 years overall. He earned four doctorates in international strategy, psychology. educational leadership, and philosophy exploring what wisdom means in today's complex world. He is a graduate of key faculty development programs at Harvard, IESE, EFMD and IMD.<br />
Next to designing and delivering executive education seminars worldwide, he advises senior leaders and holds several board assignments. He held several director positions in academia and industry. He published 50+ books for executives and compiled more than 100 case studies for his executive education seminars.<br />
He is certified to administer a number of psychometric tests for strategic leaders. He received a number of research, teaching, book as well as case writing, and academic impact awards along with honorary professorships. Most notably, he won five best course awards at university level and received repeatedly the prestigious CEMS teaching award for best course in top business schools worldwide. Next to his academic initiatives, he founded several ventures. In his free time, he participates in long distance running and Ironman races.</td>
</tr>
</tbody>
</table>
<p><br />
<br />
<strong>Contact Us</strong><br />
Please feel free to contact us for any further information:<br />
Email: <a href="mailto:qatar-events@hec.fr">qatar-events@hec.fr</a> | Phone: +974 4141 3200 | Web: <a href="https://www.qatar.exed.hec.edu/">qatar.exed.hec.edu</a><br />
Follow us on <a href="https://www.facebook.com/HECParisDoha/">Facebook</a> | <a href="https://www.instagram.com/hecparisdoha/">Instagram</a> | <a href="https://www.linkedin.com/showcase/hecparisdoha">LinkedIn</a></p>
%0ALOCATION:Online%0AEND:VEVENT%0AEND:VCALENDAR){kind=link}
![Apple Calendar](https://addtocalendar.com/atc/ical?utz=330&uln=en-US&vjs=1.5&e[0][date_start]=20260128&e[0][date_end]=20260129&e[0][title]=Info Session "Transform your career with the HEC Paris Executive MBA.”&e[0][description]=<p><img alt="Info-session-1" data-entity-type="file" data-entity-uuid="45931b03-5650-4a4d-b8cc-c2c741b39485" src="/sites/default/files/inline-images/280126%20Info%20Session.png" /></p>
<p>In an increasingly complex and fast-evolving world, today’s professionals are called to lead with agility, purpose, and vision. Whether you're looking to accelerate your career or pivot into a new industry, strengthening your leadership capabilities is key to navigating what lies ahead.</p>
<p>Join us for an engaging online session to explore the Executive MBA designed for ambitious professionals ready to assume greater leadership responsibilities in their executive journey.</p>
<p>Throughout the session, you will gain insight into the program’s structure and global relevance, experience a live classroom session led by one of our world-class professors, and hear directly from two alumni as they share how HEC Paris, Doha transformed their careers and perspectives.</p>
<p>Register now to explore how the Executive MBA can accelerate your professional growth and expand your leadership potential.<br />
<br />
<strong>DETAILS</strong><br />
Event: Info Session<br />
Format: Online<br />
Date: 28.01.2026 (Wednesday)<br />
Time: 17:30 – 18:30 (Riyadh time)<br />
<br />
<strong>AGENDA</strong></p>
<table border="1" cellpadding="1" cellspacing="1" style="width: 500px;">
<tbody>
<tr>
<td>Time</td>
<td>Activity</td>
</tr>
<tr>
<td>17:00 – 17:30</td>
<td>All speakers connected for a test</td>
</tr>
<tr>
<td>17:30 – 17:45</td>
<td>Program overview by Yousra</td>
</tr>
<tr>
<td>17:45 – 18:05</td>
<td>Activity by Professor Wolfgang</td>
</tr>
<tr>
<td>18:05 – 18:15</td>
<td>Insights Alumni</td>
</tr>
<tr>
<td>18:15 – 18:25</td>
<td>Insights Alumni</td>
</tr>
<tr>
<td>18:25 – 18:30</td>
<td>Q&A</td>
</tr>
</tbody>
</table>
<p><br />
<strong>PROFESSOR DETAILS</strong><br />
</p>
<table border="1" cellpadding="1" cellspacing="1" style="width: 988.778px;">
<tbody>
<tr>
<td><img alt="wolfgang-01" data-entity-type="file" data-entity-uuid="ba8f8fd4-0f8a-4950-9f38-9bde52d288f3" height="380" src="/sites/default/files/inline-images/Wolfgang-blue.jpg" width="380" /></td>
<td style="width: 594px;"><strong>Dr. Wolfgang Amann<br />
Professor of Strategy and Leadership at HEC Paris</strong><br />
<br />
He has been directing degree, custom, open, and certificate programs for HEC Paris since 2014 and for 25 years overall. He earned four doctorates in international strategy, psychology. educational leadership, and philosophy exploring what wisdom means in today's complex world. He is a graduate of key faculty development programs at Harvard, IESE, EFMD and IMD.<br />
Next to designing and delivering executive education seminars worldwide, he advises senior leaders and holds several board assignments. He held several director positions in academia and industry. He published 50+ books for executives and compiled more than 100 case studies for his executive education seminars.<br />
He is certified to administer a number of psychometric tests for strategic leaders. He received a number of research, teaching, book as well as case writing, and academic impact awards along with honorary professorships. Most notably, he won five best course awards at university level and received repeatedly the prestigious CEMS teaching award for best course in top business schools worldwide. Next to his academic initiatives, he founded several ventures. In his free time, he participates in long distance running and Ironman races.</td>
</tr>
</tbody>
</table>
<p><br />
<br />
<strong>Contact Us</strong><br />
Please feel free to contact us for any further information:<br />
Email: <a href="mailto:qatar-events@hec.fr">qatar-events@hec.fr</a> | Phone: +974 4141 3200 | Web: <a href="https://www.qatar.exed.hec.edu/">qatar.exed.hec.edu</a><br />
Follow us on <a href="https://www.facebook.com/HECParisDoha/">Facebook</a> | <a href="https://www.instagram.com/hecparisdoha/">Instagram</a> | <a href="https://www.linkedin.com/showcase/hecparisdoha">LinkedIn</a></p>
){kind=link}
![Yahoo! Calendar](http://calendar.yahoo.com/?v=60&view=d&type=20&title=The Next AI Frontier for Business Leaders&st=20251125&dur=&desc=<p><img alt="AI-01" data-entity-type="file" data-entity-uuid="fb9b4a81-cd06-4e37-8d58-78a66e8bdb4d" src="/sites/default/files/inline-images/251125%20-%20Masterclass%20-%20David%20-%20Banner.jpg" /><br />
<!--StartFragment -->AI is becoming real with every new application and meaningful use case transforming how organizations create value, make decisions, and innovate. This Masterclass empowers leaders to understand what’s behind this transformation and how to leverage it strategically and responsibly. Participants will gain a clear understanding of how generative AI and large language models (LLMs) work, uncovering their potential to enhance performance, productivity, and customer engagement. The session then explores the AI frontier with Agents and agentic AI—systems capable of reasoning, planning, and acting autonomously toward defined business goals. These new frontiers represent a shift from AI as a tool to AI as an active collaborator in strategy execution and operations. Finally, the Masterclass highlights how these technologies are reshaping organizational structures, leadership roles, and workforce capabilities.<br />
<br />
<!--StartFragment --><strong>DETAILS</strong></p>
<ul>
<li>Date: 25.11.25 (Tuesday)</li>
<li>Time: 6.00 – 8.00 PM, doors open at 5.30 PM</li>
<li>Venue: HEC Paris, Doha, 1st floor, classroom 102 and Lounge https://maps.app.goo.gl/MBTwTcg3MNy4GFhT7 </li>
<li>Parking: We recommend using your GPS application to search for Galleria East Parking, which will direct you to the nearest parking near our building. You can take any spot at the B3 level.</li>
</ul>
<p><br />
<strong>AGENDA</strong></p>
<table border="1" cellpadding="1" cellspacing="1" style="width: 500px;">
<tbody>
<tr>
<td><!--StartFragment --><strong>Time<!--EndFragment --></strong></td>
<td><!--StartFragment --><strong>Activity</strong><!--EndFragment --></td>
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<tr>
<td><!--StartFragment -->17:30 – 18:00:<!--EndFragment --></td>
<td><!--StartFragment -->Doors are open, guests’ registration, networking, refreshments are served<!--EndFragment --></td>
</tr>
<tr>
<td><!--StartFragment -->18:00 – 18:10:<!--EndFragment --></td>
<td><!--StartFragment -->Welcome and program overview by El Mahdi Bentoumi<!--EndFragment --></td>
</tr>
<tr>
<td><!--StartFragment -->18:10 – 19:10:<!--EndFragment --></td>
<td><!--StartFragment -->Masterclass by Professor Restrepo ‘The Next AI Frontier for Business Leaders’<!--EndFragment --></td>
</tr>
<tr>
<td><!--StartFragment -->19:10 – 19:40:<!--EndFragment --></td>
<td><!--StartFragment -->Q&A<!--EndFragment --></td>
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<tr>
<td><!--StartFragment -->19:40 – 20:00:<!--EndFragment --></td>
<td><!--StartFragment -->Networking, refreshments to be served<!--EndFragment --></td>
</tr>
</tbody>
</table>
<p><br />
<strong>PROFESSOR DETAILS</strong><br />
</p>
<table border="0" cellpadding="0" cellspacing="0" style="width: 595.667px;">
<tbody>
<tr>
<td><img alt="David-00" data-entity-type="file" data-entity-uuid="c0912867-9017-4499-b413-4b3998171536" height="342" src="/sites/default/files/inline-images/Prof-David.jpg" width="244" /></td>
<td style="width: 307px;"><!--StartFragment -->
<p><strong>David Restrepo Amariles,</strong><!--EndFragment --> <strong>Associate Professor of AI and Data Law, and Worldline Chair on the Future of Money at HEC Paris.</strong></p>
<!--EndFragment --></td>
</tr>
<tr>
<td colspan="2" style="width: 590px;"><!--StartFragment -->
<p>David Restrepo is the director of the Smart Law Hub and a Fellow at the Hi! Paris Center of Data Analytics and Artificial Intelligence. He serves as Chair of the Artificial Intelligence Group (SIG) of the American Academy of Legal Studies in Business, and co-convenes the Law, Society and AI Seminar Series at HEC Paris IP Paris.</p>
<p>His teaching portfolio includes courses on Policy and Regulation of Digital Finance, Blockchain, Innovation and Policy, Data Analytics and AI, and Data Law and Technology Compliance, delivered jointly with the Stockholm School of Economics (CEMS). Ecole Polytechnique (MSc Data Science for Business), and the MIT (LLM), and standalone in the MSc in International Finance, and the Major in Digital Business in Executive Education, he manages the Deloitte</p>
<p>program on AI and Data, and has led tailored-made programs for leading firms and public organizations, including trainings for central banks and high public officials. He is also the director of the Certificate on the Future of Money and Payments.</p>
<p>His research analyses the strategies of organizations to navigate digital innovation and the role of regulations in shaping the fields of privacy, finance, international business transactions, and corporate social responsibility He combines approaches from strategy, computer science and informatics, law, sociology, and science and technology studies He conducted R&D projects with public partners such as the French Cour de cassation and European Commission, and private partners such as Atos, Baker McKenzie, Dechert LLP, Natixis, BNPP, AXA.</p>
<p>He accompanies digital transformation in the private sector and co funded several Tech startups He advises governments across the world in legal reform in the areas of data and technology.</p>
<p>He is a panel member of the EU ERC Grants and co-chair of the CRN ‘Law and Development’ at the American Law and Society Association and at the RCSL He is a member of the editorial boards of AI and Law, European Journal of Risk Regulation and the World Arbitration and Mediation Review, and an Associate editor of Frontiers in Sociology.</p>
</td>
</tr>
</tbody>
</table>
<p> </p>
<p><strong>Contact Us</strong><br />
Please feel free to contact us for any further information:<br />
Email: <a href="mailto:qatar-events@hec.fr">qatar-events@hec.fr</a> | Phone: +974 4141 3200 | Web: <a href="https://www.qatar.exed.hec.edu/">qatar.exed.hec.edu</a><br />
Follow us on <a href="https://www.facebook.com/HECParisDoha/">Facebook</a> | <a href="https://www.instagram.com/hecparisdoha/">Instagram</a> | <a href="https://www.linkedin.com/showcase/hecparisdoha">LinkedIn</a></p>
<p><!--EndFragment --></p>
&in_loc=HEC Paris, Doha){kind=link}
![iCal Calendar](data:text/calendar;charset=utf8,BEGIN:VCALENDAR%0AVERSION:2.0%0ABEGIN:VEVENT%0AURL:http://carlsednaoui.github.io/add-to-calendar-buttons/example.html%0ADTSTART:20251125%0ADTEND:20251126%0ASUMMARY:The Next AI Frontier for Business Leaders%0ADESCRIPTION:<p><img alt="AI-01" data-entity-type="file" data-entity-uuid="fb9b4a81-cd06-4e37-8d58-78a66e8bdb4d" src="/sites/default/files/inline-images/251125%20-%20Masterclass%20-%20David%20-%20Banner.jpg" /><br />
<!--StartFragment -->AI is becoming real with every new application and meaningful use case transforming how organizations create value, make decisions, and innovate. This Masterclass empowers leaders to understand what’s behind this transformation and how to leverage it strategically and responsibly. Participants will gain a clear understanding of how generative AI and large language models (LLMs) work, uncovering their potential to enhance performance, productivity, and customer engagement. The session then explores the AI frontier with Agents and agentic AI—systems capable of reasoning, planning, and acting autonomously toward defined business goals. These new frontiers represent a shift from AI as a tool to AI as an active collaborator in strategy execution and operations. Finally, the Masterclass highlights how these technologies are reshaping organizational structures, leadership roles, and workforce capabilities.<br />
<br />
<!--StartFragment --><strong>DETAILS</strong></p>
<ul>
<li>Date: 25.11.25 (Tuesday)</li>
<li>Time: 6.00 – 8.00 PM, doors open at 5.30 PM</li>
<li>Venue: HEC Paris, Doha, 1st floor, classroom 102 and Lounge https://maps.app.goo.gl/MBTwTcg3MNy4GFhT7 </li>
<li>Parking: We recommend using your GPS application to search for Galleria East Parking, which will direct you to the nearest parking near our building. You can take any spot at the B3 level.</li>
</ul>
<p><br />
<strong>AGENDA</strong></p>
<table border="1" cellpadding="1" cellspacing="1" style="width: 500px;">
<tbody>
<tr>
<td><!--StartFragment --><strong>Time<!--EndFragment --></strong></td>
<td><!--StartFragment --><strong>Activity</strong><!--EndFragment --></td>
</tr>
<tr>
<td><!--StartFragment -->17:30 – 18:00:<!--EndFragment --></td>
<td><!--StartFragment -->Doors are open, guests’ registration, networking, refreshments are served<!--EndFragment --></td>
</tr>
<tr>
<td><!--StartFragment -->18:00 – 18:10:<!--EndFragment --></td>
<td><!--StartFragment -->Welcome and program overview by El Mahdi Bentoumi<!--EndFragment --></td>
</tr>
<tr>
<td><!--StartFragment -->18:10 – 19:10:<!--EndFragment --></td>
<td><!--StartFragment -->Masterclass by Professor Restrepo ‘The Next AI Frontier for Business Leaders’<!--EndFragment --></td>
</tr>
<tr>
<td><!--StartFragment -->19:10 – 19:40:<!--EndFragment --></td>
<td><!--StartFragment -->Q&A<!--EndFragment --></td>
</tr>
<tr>
<td><!--StartFragment -->19:40 – 20:00:<!--EndFragment --></td>
<td><!--StartFragment -->Networking, refreshments to be served<!--EndFragment --></td>
</tr>
</tbody>
</table>
<p><br />
<strong>PROFESSOR DETAILS</strong><br />
</p>
<table border="0" cellpadding="0" cellspacing="0" style="width: 595.667px;">
<tbody>
<tr>
<td><img alt="David-00" data-entity-type="file" data-entity-uuid="c0912867-9017-4499-b413-4b3998171536" height="342" src="/sites/default/files/inline-images/Prof-David.jpg" width="244" /></td>
<td style="width: 307px;"><!--StartFragment -->
<p><strong>David Restrepo Amariles,</strong><!--EndFragment --> <strong>Associate Professor of AI and Data Law, and Worldline Chair on the Future of Money at HEC Paris.</strong></p>
<!--EndFragment --></td>
</tr>
<tr>
<td colspan="2" style="width: 590px;"><!--StartFragment -->
<p>David Restrepo is the director of the Smart Law Hub and a Fellow at the Hi! Paris Center of Data Analytics and Artificial Intelligence. He serves as Chair of the Artificial Intelligence Group (SIG) of the American Academy of Legal Studies in Business, and co-convenes the Law, Society and AI Seminar Series at HEC Paris IP Paris.</p>
<p>His teaching portfolio includes courses on Policy and Regulation of Digital Finance, Blockchain, Innovation and Policy, Data Analytics and AI, and Data Law and Technology Compliance, delivered jointly with the Stockholm School of Economics (CEMS). Ecole Polytechnique (MSc Data Science for Business), and the MIT (LLM), and standalone in the MSc in International Finance, and the Major in Digital Business in Executive Education, he manages the Deloitte</p>
<p>program on AI and Data, and has led tailored-made programs for leading firms and public organizations, including trainings for central banks and high public officials. He is also the director of the Certificate on the Future of Money and Payments.</p>
<p>His research analyses the strategies of organizations to navigate digital innovation and the role of regulations in shaping the fields of privacy, finance, international business transactions, and corporate social responsibility He combines approaches from strategy, computer science and informatics, law, sociology, and science and technology studies He conducted R&D projects with public partners such as the French Cour de cassation and European Commission, and private partners such as Atos, Baker McKenzie, Dechert LLP, Natixis, BNPP, AXA.</p>
<p>He accompanies digital transformation in the private sector and co funded several Tech startups He advises governments across the world in legal reform in the areas of data and technology.</p>
<p>He is a panel member of the EU ERC Grants and co-chair of the CRN ‘Law and Development’ at the American Law and Society Association and at the RCSL He is a member of the editorial boards of AI and Law, European Journal of Risk Regulation and the World Arbitration and Mediation Review, and an Associate editor of Frontiers in Sociology.</p>
</td>
</tr>
</tbody>
</table>
<p> </p>
<p><strong>Contact Us</strong><br />
Please feel free to contact us for any further information:<br />
Email: <a href="mailto:qatar-events@hec.fr">qatar-events@hec.fr</a> | Phone: +974 4141 3200 | Web: <a href="https://www.qatar.exed.hec.edu/">qatar.exed.hec.edu</a><br />
Follow us on <a href="https://www.facebook.com/HECParisDoha/">Facebook</a> | <a href="https://www.instagram.com/hecparisdoha/">Instagram</a> | <a href="https://www.linkedin.com/showcase/hecparisdoha">LinkedIn</a></p>
<p><!--EndFragment --></p>
%0ALOCATION:HEC Paris, Doha%0AEND:VEVENT%0AEND:VCALENDAR){kind=link}
![Apple Calendar](https://addtocalendar.com/atc/ical?utz=330&uln=en-US&vjs=1.5&e[0][date_start]=20251125&e[0][date_end]=20251126&e[0][title]=The Next AI Frontier for Business Leaders&e[0][description]=<p><img alt="AI-01" data-entity-type="file" data-entity-uuid="fb9b4a81-cd06-4e37-8d58-78a66e8bdb4d" src="/sites/default/files/inline-images/251125%20-%20Masterclass%20-%20David%20-%20Banner.jpg" /><br />
<!--StartFragment -->AI is becoming real with every new application and meaningful use case transforming how organizations create value, make decisions, and innovate. This Masterclass empowers leaders to understand what’s behind this transformation and how to leverage it strategically and responsibly. Participants will gain a clear understanding of how generative AI and large language models (LLMs) work, uncovering their potential to enhance performance, productivity, and customer engagement. The session then explores the AI frontier with Agents and agentic AI—systems capable of reasoning, planning, and acting autonomously toward defined business goals. These new frontiers represent a shift from AI as a tool to AI as an active collaborator in strategy execution and operations. Finally, the Masterclass highlights how these technologies are reshaping organizational structures, leadership roles, and workforce capabilities.<br />
<br />
<!--StartFragment --><strong>DETAILS</strong></p>
<ul>
<li>Date: 25.11.25 (Tuesday)</li>
<li>Time: 6.00 – 8.00 PM, doors open at 5.30 PM</li>
<li>Venue: HEC Paris, Doha, 1st floor, classroom 102 and Lounge https://maps.app.goo.gl/MBTwTcg3MNy4GFhT7 </li>
<li>Parking: We recommend using your GPS application to search for Galleria East Parking, which will direct you to the nearest parking near our building. You can take any spot at the B3 level.</li>
</ul>
<p><br />
<strong>AGENDA</strong></p>
<table border="1" cellpadding="1" cellspacing="1" style="width: 500px;">
<tbody>
<tr>
<td><!--StartFragment --><strong>Time<!--EndFragment --></strong></td>
<td><!--StartFragment --><strong>Activity</strong><!--EndFragment --></td>
</tr>
<tr>
<td><!--StartFragment -->17:30 – 18:00:<!--EndFragment --></td>
<td><!--StartFragment -->Doors are open, guests’ registration, networking, refreshments are served<!--EndFragment --></td>
</tr>
<tr>
<td><!--StartFragment -->18:00 – 18:10:<!--EndFragment --></td>
<td><!--StartFragment -->Welcome and program overview by El Mahdi Bentoumi<!--EndFragment --></td>
</tr>
<tr>
<td><!--StartFragment -->18:10 – 19:10:<!--EndFragment --></td>
<td><!--StartFragment -->Masterclass by Professor Restrepo ‘The Next AI Frontier for Business Leaders’<!--EndFragment --></td>
</tr>
<tr>
<td><!--StartFragment -->19:10 – 19:40:<!--EndFragment --></td>
<td><!--StartFragment -->Q&A<!--EndFragment --></td>
</tr>
<tr>
<td><!--StartFragment -->19:40 – 20:00:<!--EndFragment --></td>
<td><!--StartFragment -->Networking, refreshments to be served<!--EndFragment --></td>
</tr>
</tbody>
</table>
<p><br />
<strong>PROFESSOR DETAILS</strong><br />
</p>
<table border="0" cellpadding="0" cellspacing="0" style="width: 595.667px;">
<tbody>
<tr>
<td><img alt="David-00" data-entity-type="file" data-entity-uuid="c0912867-9017-4499-b413-4b3998171536" height="342" src="/sites/default/files/inline-images/Prof-David.jpg" width="244" /></td>
<td style="width: 307px;"><!--StartFragment -->
<p><strong>David Restrepo Amariles,</strong><!--EndFragment --> <strong>Associate Professor of AI and Data Law, and Worldline Chair on the Future of Money at HEC Paris.</strong></p>
<!--EndFragment --></td>
</tr>
<tr>
<td colspan="2" style="width: 590px;"><!--StartFragment -->
<p>David Restrepo is the director of the Smart Law Hub and a Fellow at the Hi! Paris Center of Data Analytics and Artificial Intelligence. He serves as Chair of the Artificial Intelligence Group (SIG) of the American Academy of Legal Studies in Business, and co-convenes the Law, Society and AI Seminar Series at HEC Paris IP Paris.</p>
<p>His teaching portfolio includes courses on Policy and Regulation of Digital Finance, Blockchain, Innovation and Policy, Data Analytics and AI, and Data Law and Technology Compliance, delivered jointly with the Stockholm School of Economics (CEMS). Ecole Polytechnique (MSc Data Science for Business), and the MIT (LLM), and standalone in the MSc in International Finance, and the Major in Digital Business in Executive Education, he manages the Deloitte</p>
<p>program on AI and Data, and has led tailored-made programs for leading firms and public organizations, including trainings for central banks and high public officials. He is also the director of the Certificate on the Future of Money and Payments.</p>
<p>His research analyses the strategies of organizations to navigate digital innovation and the role of regulations in shaping the fields of privacy, finance, international business transactions, and corporate social responsibility He combines approaches from strategy, computer science and informatics, law, sociology, and science and technology studies He conducted R&D projects with public partners such as the French Cour de cassation and European Commission, and private partners such as Atos, Baker McKenzie, Dechert LLP, Natixis, BNPP, AXA.</p>
<p>He accompanies digital transformation in the private sector and co funded several Tech startups He advises governments across the world in legal reform in the areas of data and technology.</p>
<p>He is a panel member of the EU ERC Grants and co-chair of the CRN ‘Law and Development’ at the American Law and Society Association and at the RCSL He is a member of the editorial boards of AI and Law, European Journal of Risk Regulation and the World Arbitration and Mediation Review, and an Associate editor of Frontiers in Sociology.</p>
</td>
</tr>
</tbody>
</table>
<p> </p>
<p><strong>Contact Us</strong><br />
Please feel free to contact us for any further information:<br />
Email: <a href="mailto:qatar-events@hec.fr">qatar-events@hec.fr</a> | Phone: +974 4141 3200 | Web: <a href="https://www.qatar.exed.hec.edu/">qatar.exed.hec.edu</a><br />
Follow us on <a href="https://www.facebook.com/HECParisDoha/">Facebook</a> | <a href="https://www.instagram.com/hecparisdoha/">Instagram</a> | <a href="https://www.linkedin.com/showcase/hecparisdoha">LinkedIn</a></p>
<p><!--EndFragment --></p>
){kind=link}