HEC Paris in Qatar Locations


Mayasa Al Hejazi, SBUM Participant HEC Paris in Qatar Class of 2020, has an illustrious career spanning from Marketing, Customer Lifecycle and Value Management, during her stint with Ooredoo Qatar since 2013. Currently, she aims to enhance her leadership and management skillsets by joining the Specialized Master’s Degree in Strategic Business Unit Management program at HEC Paris in Qatar.


Could you please tell us about your background and professional experience?

I start working at Ooredoo in 2013 and currently I work in specialized marketing function – Customer Lifecycle and Value Management. Ooredoo is Qatar’s leading telecommunications firm, which provides full range of mobile, broadband and enterprise services for both consumers and business markets in the country. During my stint at Ooredoo, I have gained valuable functional and people skills, especially in the areas of scientific and digital marketing, project management and influence management. 

Why did you choose HEC Paris in Qatar?

I believe that I will benefit immensely by learning this Specialized Masters’ credentials of HEC Paris, which is one of the best business programs globally and is hailed as one of the top-ranked professional education institutions in the world.

Why did you choose to enroll in the Specialized Master?

This is the right stage in my career to take this Specialized Master’s program to build and sharpen key skills, expand my professional network and gain qualifications from a world-leading institution.

What are the skills that the Specialized Master will help you improve?

It will help me gain knowledge and exposure in the following areas:

  • Strategic thinking and business expertise 
  • Leadership, performance management and driving change
  • Multi-functional skills in Marketing, Finance, Leadership and Operations and the supply chain.

What do you expect from the HEC Paris’ Specialized Master?

Expand my professional network of similar high potentials and achievers at the program. This network will provide me with useful understanding and exposure to different fields and industries. Moreover, this will help me in my future professional endeavors.

What are your career plans for the future?

I have two main professional objectives: First, for my career I aim to become a successful business executive and entrepreneur within the next 10 years. Second, to become one of the leading minds and experts in the field of marketing in Qatar. 

Is there any module/ part of the program you are looking forward to? Why?

I want to build on two big skillsets – Leadership and Change where I will learn experimenting on leadership profiles and developing business acumen to implement changes easily.

Any info you would like to add

I feel so honored for this opportunity to be a part of the HEC Paris community here in Qatar and I am looking forward to gain a rich experience through this platform.